Clever Sweets is a small confectionary business run by a single individual with a background in food science and technology having previously worked in product development for a major multifaceted food PLC. This background NPD expertise has led to the formulation of the LouLou’s Lollies; a ‘guilt free’ lollipop. Every LouLou Lolly is sugar free, contains 100% of the recommended daily allowance of Vitamin C, and uses only natural flavourings and colours. The product was launched in 2013 after several years of research, with sales channels online and through a growing number of retailers.
Currently production of LouLou Lollies is subcontracted out, and Clever Sweets are now wishing to gain more direct control over the process(es) by bringing production in-house to their premises in South Lincolnshire.